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Never Lose A Contact, Stay In Touch With Everybody

Never Lose A Contact, Stay In Touch With Everybody

Research shows it is 7 times more expensive to acquire a new customer than to retain an existing one. Yet, as small business owners we more than often fail to collect customer and prospect contact information at first contact, leaving us unable to communicate with them going […]

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The Best Thing Since Sliced Bread?

The Best Thing Since Sliced Bread?

The IRIScan Mouse Scanner of Course! The internet and the computer mouse has become part and parcel of our everyday lives – we are spending more time online, moving our businesses online and using the humble mouse to direct much of what we do. From opening and […]

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Is Your Business Losing Money Every Time You Send An Email?

Is Your Business Losing Money Every Time You Send An Email?

As small business owners we all want to grow our business, to do this we know we have to increase our staff productivity to cross-sell and up-sell our expertise, products and services. But with time and money in short supply this more than often becomes a pipe […]

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Shoppers Are Going Mobile This Summer

Shoppers Are Going Mobile This Summer

Nearly 50% of local searches this summer will happen on mobile. Will your customer find you and if so, will they select you? The search for local businesses using mobile phones spike significantly during the holiday season and this summer a dramatic increase is expected. Whether you sell […]

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What Makes a Great Homepage Nowadays?

What Makes a Great Homepage Nowadays?

Only one thing about homepage design is certain; change is inevitable. Design from a few years ago no longer meets the needs of today, but unfortunately many sites either haven’t updated their look or have updated but used outdated ideas. How did homepage design work in “the […]

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Get More Traffic To Your Blog Now

Get More Traffic To Your Blog Now

Every blogger will attest to the fact that it is easy to create a blog but building traffic numbers is another story. It doesn’t matter how wonderful, interesting or helpful the content of your blog is if you get no traffic to it. It is important to […]

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Your Countdown To A Successful Email Campaign

Your Countdown To A Successful Email Campaign

Remember you could only check your emails from your computer before smartphones? Today, most people check their emails minute by minute and delete it just as quickly. Email marketing trends continue to rise and the chances of your email getting deleted with it. Do not buy a […]

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Your Website Sucks

Your Website Sucks

Unfortunately most websites suck – yes, suck. In other words, it is bad, really really bad. Unfortunately yours might be one of the sucky ones and it is entirely your fault. You made the decisions to put it out there. To try and help you to make […]

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Is SoLoMo part of your integrated marketing strategy?

Is SoLoMo part of your integrated marketing strategy?

Because of the convenience, simplicity and connectivity they provide our reliance on mobile devices continues to grow at rapid rate. Innovation in apps, advanced social media and more powerful mobile devices transform every aspect of our daily lives – how and where we shop, how products are […]

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10 Effective Online Customer Service Tips

10 Effective Online Customer Service Tips

Customer service hasn’t changed much since commerce first began and if you want a customer to buy from you again, and to recommend your product or service to others, complaints or problems must be handled properly. The old adage; “A satisfied customer will tell five people about […]

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Your First 1000 Fans On Facebook In 10 Easy Steps

Your First 1000 Fans On Facebook In 10 Easy Steps

Having a Facebook page will apparently increase your business profile and put it on the map so to speak. You will get loads leads to your website, your blog, have special offers and make tons of money. Now though, you have to create one. Whilst building credibility, […]

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Top 10 Different Types of Content that Give You a Return on Your Investment

Top 10 Different Types of Content that Give You a Return on Your Investment

Your site content should match the interest of the audience visiting your site. For instance, if you are an art shop, your audience will consist of hobbyists and artists looking for a particular item. In that case, a summary and description of your product are more important […]

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Costly Mistakes When Designing a New Website? How To Avoid Them.

Costly Mistakes When Designing a New Website? How To Avoid Them.

Few of the thousands of new websites uploaded to the Internet weekly, ever become successful. Entrepreneurs are so focussed on the look of the website, they forget to take into consideration what their visitors would like to see and what search engines need. By planning ahead, you […]

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Why You Need a Content Marketing Strategy

Why You Need a Content Marketing Strategy

2014 has arrived. Getting your business in front of your target audience in the form of content is the right strategy to etch your name in their minds when it comes to your products and services. Why? Because Content marketing is the ultimate medium that helps a […]

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