8 things Hotels, Guest Houses and Lodges must do during Covid-19

8 things Hotels, Guest Houses and Lodges must do during Covid-19

8 things Hotels, Guest Houses and Lodges must do during Covid-19

We are certainly in uncharted waters, considering that there have never been mandatory closures of hotels, guest houses, game lodges or restaurants before. So how do you navigate this crisis when you are not receiving bookings and have very little visibility in terms...
Your Guide to Marketing and Communicating during COVID-19

Your Guide to Marketing and Communicating during COVID-19

There are no case studies or blueprints to guide businesses during these challenging and uncertain times. From a personal perspective we know we must protect ourselves and our families by adhering to strict health guidelines and measures put in place by government....
SEM vs SEM. Judge for yourself…

SEM vs SEM. Judge for yourself…

People often complain to us that they are spending a pretty penny on Search Engine Marketing without much success. Our first question to them would always be:  “How are you using the channels you already own and control to better engage with your existing customers...
Don’t complain… if you don’t do the marketing basics right

Don’t complain… if you don’t do the marketing basics right

The basic ingredients for marketing success is not a secret. Why is it then that so many businesses simply ignore to: Stay in touch with all their customers and prospects Share their stories and journey with them Show that they care about them and add value to their...
Marketing 101: To Be Effective, You Need A Plan

Marketing 101: To Be Effective, You Need A Plan

The world of business is changing daily, so its important to stay ahead of the competition. Small businesses can benefit from having an online marketing plan in a world where the internet and technology are expanding at a rapid rate. Here are some tips on how to...

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